Most businesses are facing a more demanding business environment that includes:
One consequence of this business environment is shortening product cycles. In this environment, CIOs can champion enhanced simulations to reduce risk and advance the business plan.
“We believe sophisticated simulations are essential to ensure that companies achieve rapid, quality product development,” says KeeyRyong Song, chief operating officer (COO) at MORAI, a South Korean technology company that develops simulation platforms for many industries and applications. “We’ve seen companies flounder due to poor software tools, inadequate simulation design and uneven data quality.”
The benefits of enhanced simulations include the following:
At CES 2023, MORAI demonstrated an application for verifying the safety and reliability of autonomous vehicles. As the number of autonomous vehicle manufacturers has grown, the demand for its software and services has increased. MORAI’s mission is to make the world safer with its best-in-class simulation platforms that help researchers and manufacturers test their products effectively and quickly. The simulation results lead to product improvements.
“Having demonstrated the functionality of our simulation software through successful projects with major South Korean companies, including Hyundai and Samsung, MORAI is ready to expand to other countries,” said KeeyRyong Song. “Our software is appealing because it bridges the historical gap between cost-effectiveness and advanced simulation technology.”
MORAI differentiates its product in the simulation software market by:
 
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